
A coaching framework for clients who feel stuck in their careers - and for coaches helping them picture their future.
Designed around the book This Wasn’t the Plan (And That’s the Point)

Many coaching clients arrive with the same frustration.
They feel stuck, uncertain, and under pressure to make the “right” career decision.
For coaches, these conversations can be powerful - but they often require a framework that helps clients step outside their current thinking rather than simply searching for answers.
The This Wasn’t the Plan™ framework was built for exactly these moments - for adult clients navigating a career transition, and for young adults just starting to picture theirs.
The This Wasn't the Plan™ methodology is a story-first coaching framework built around five interconnected elements:
It does not prescribe solutions. It creates space for reflection.
None of these tools dictates the conversation - coaches move between the cards, the maps, and the book in whatever order serves the person in front of them. The framework supports the coaching conversation. It doesn't control it.

You're the one who purchases and works with the framework. It's built to support your existing practice, not replace your expertise - no certification, no licensing, no script to follow.
Think of it as a new tool in your tool kit.
Your clients are who the conversation is about. The framework works across career stages - from professionals questioning a job title, to people re-entering the workforce, to young adults just starting to imagine a future.
For clients who feel stuck, are weighing a career change, or are redefining what success looks like - from early-career professionals to leadership-level clients.
Includes: the book · 15 coaching cards · 8 Conversation Maps · Practitioner's Guide (PDF) · assessment tool access
For experienced coaches working with teens just beginning to picture their future. Where the book works as a mirror for adults, it works as a window for young people - showing them how the professional world actually works, through story.
Includes: Practitioner's Guide adapted for ages 16–19 · 8 Conversation Maps · a "What the Story Also Teaches" section in every Map · coaching cards adapted for younger clients
Download a sample.